The Hero

ALL

Tissue Cotton

An ultra-thin, lightweight cotton made from airy loops for maximum breathability.

The Hero Classic White, Tissue Cotton view 1 The Hero Classic White, Tissue Cotton view 2

The Hero Button-Up

Tissue Cotton

$128
The Hero Button-Up Shirt White with Navy Palm, Tissue Cotton view 1 The Hero Button-Up Shirt White with Navy Palm, Tissue Cotton view 2

The Hero Button-Up

Tissue Cotton

$138

Cool Cotton

Indulging your inner cool, this incredibly fine, lustrous cotton brings a little sheen and a lot of freshness to long summer days.

COZY COTTON

Our softest, dreamiest cotton you've ever felt. With the perfect blend of lightweight comfort and breathability, it is perfect for every season.

The Hero White, Cozy Cotton view 1 The Hero White, Cozy Cotton view 2

The Hero Button-Up

Cozy Cotton

$148
The Hero Navy with Blue Flowers, Cozy Cotton Final Sale view 1 The Hero Navy with Blue Flowers, Cozy Cotton Final Sale view 2

final sale

The Hero Button-Up

Cozy Cotton

$148 $58

WASHED COTTON

Our signature cotton fabric with a subtle texture for that fresh put together look.

The Hero Classic White, Washed Cotton view 1 The Hero Classic White, Washed Cotton view 2

The Hero Button-Up

Washed Cotton

$138
The Hero French Blue, Washed Cotton view 1 The Hero French Blue, Washed Cotton view 2

The Hero Button-Up

Washed Cotton

$138
The Hero Gray Melange, Washed Cotton view 1 The Hero Gray Melange, Washed Cotton view 2

The Hero Button-Up

Washed Cotton

$138

The Hero Button-Up

Our signature style is a comfy button-up that effortlessly gives off that relaxed, yet put together look. It’s breezy, it’s easy, and yes, it may just be the button-up of your dreams.

The Hero Button-Up Shirt Navy, Tumbled Linen view 1 The Hero Button-Up Shirt Navy, Tumbled Linen view 2

The Hero Button-Up

Tumbled Linen

$148