Flannels

LIQUID FLANNEL

Our seductively smooth, polished flannel is a modern, elevated upgrade to a cozy favorite.

Image of The Hero Navy with Green Plaid, Liquid Flannel Image of The Hero Navy with Green Plaid, Liquid Flannel

The Hero Button-Up

Liquid Flannel

$158
Image of The Hero White and Navy Check, Liquid Flannel Image of The Hero White and Navy Check, Liquid Flannel

The Hero Button-Up

Liquid Flannel

$158
Image of The Hero Red and Navy Plaid, Liquid Flannel Image of The Hero Red and Navy Plaid, Liquid Flannel

The Hero Button-Up

Liquid Flannel

$158
Image of The Hero Navy with Red and Blue Plaid, Liquid Flannel Image of The Hero Navy with Red and Blue Plaid, Liquid Flannel

The Hero Button-Up

Liquid Flannel

$158

LIQUID FLANNEL Sale

Our seductively smooth, polished flannel is a modern, elevated upgrade to a cozy favorite. Final Sale.

Image of The Hero Navy with White and Red Stripe, Liquid Flannel Sale Image of The Hero Navy with White and Red Stripe, Liquid Flannel Sale

The Hero Button-Up

Liquid Flannel

$158 $65
Image of The Hero Navy with Red Ladybugs, Liquid Flannel Sale Image of The Hero Navy with Red Ladybugs, Liquid Flannel Sale

The Hero Button-Up

Liquid Flannel

$158 $65

FEATHERED FLANNEL

Our unique flannel is everything you like about your favorite flannel button-up in a lightweight, yet cozy fabric.

Image of The Hero Navy and Slate Check, Feathered Flannel Image of The Hero Navy and Slate Check, Feathered Flannel

The Hero Button-Up

Feathered Flannel

$158
Image of The Hero Pink Melange Plaid, Feathered Flannel Image of The Hero Pink Melange Plaid, Feathered Flannel

The Hero Button-Up

Feathered Flannel

$158
Image of The Hero White, Feathered Flannel Image of The Hero White, Feathered Flannel

The Hero Button-Up

Feathered Flannel

$158

FEATHERED FLANNEL Sale

Our unique flannel is everything you like about your favorite flannel button-up in a lightweight, yet cozy fabric. Final Sale.

Image of The Hero Gray Melange with Red Plaid, Feathered Flannel Sale Image of The Hero Gray Melange with Red Plaid, Feathered Flannel Sale

The Hero Button-Up

Feathered Flannel

$158 $85
Image of The Hero Gray Melange, Feathered Flannel Sale Image of The Hero Gray Melange, Feathered Flannel Sale

The Hero Button-Up

Feathered Flannel

$158 $85
Image of The Hero Lavender, Feathered Flannel Sale Image of The Hero Lavender, Feathered Flannel Sale

The Hero Button-Up

Feathered Flannel

$158 $65

Plush Flannel Sale

Our supremely soft flannel keeps you cozy and warm all day. Layer it over your favorite shirt for the perfect “throw on and go” look. Final Sale.

Image of The Hero Navy with Red and White Plaid, Plush Flannel Sale Image of The Hero Navy with Red and White Plaid, Plush Flannel Sale

The Hero Button-Up

Plush Flannel

$158 $65
Image of The Hero Red with Black Plaid, Plush Flannel Sale Image of The Hero Red with Black Plaid, Plush Flannel Sale

The Hero Button-Up

Plush Flannel

$158 $95
Image of The Hero Red Flowers, Plush Flannel Sale Image of The Hero Red Flowers, Plush Flannel Sale

The Hero Button-Up

Plush Flannel

$158 $65
Image of The Hero Blue Melange, Plush Flannel Sale Image of The Hero Blue Melange, Plush Flannel Sale

The Hero Button-Up

Plush Flannel

$158 $65

Cozy Cotton

Our softest, dreamiest cotton you've ever felt. With the perfect blend of lightweight comfort and breathability, it is perfect for every season.

Image of The Hero Navy with Blue Flowers, Cozy Cotton Image of The Hero Navy with Blue Flowers, Cozy Cotton

The Hero Button-Up

Cozy Cotton

$148
Image of The Hero White, Cozy Cotton Image of The Hero White, Cozy Cotton

The Hero Button-Up

Cozy Cotton

$148
Image of The Hero Blue with White and Navy Stripe, Cozy Cotton Sale Image of The Hero Blue with White and Navy Stripe, Cozy Cotton Sale

The Hero Button-Up

Cozy Cotton

$148 $55
Image of The Hero Gray Melange with Black Check, Cozy Cotton Sale Image of The Hero Gray Melange with Black Check, Cozy Cotton Sale

The Hero Button-Up

Cozy Cotton

$148 $55
Image of The Hero Indigo Stripe, Cozy Cotton Sale Image of The Hero Indigo Stripe, Cozy Cotton Sale

The Hero Button-Up

Cozy Cotton

$148 $55